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Official Beach Resorts of Sanibel and Captiva Islands
Stake Your Umbrella
With four legendary beach resorts, five unique culinary experiences, 100-plus island vacation rentals, two ocean-access marinas and day spa, Sanibel Captiva Beach Resorts is among the top destination marketing organizations in Southwest Florida. And in 2018, Outlier Brands made it official.
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Official Beach Resorts of Sanibel and Captiva Islands
Stake Your Umbrella
With four legendary beach resorts, five unique culinary experiences, 100-plus island vacation rentals, two ocean-access marinas and day spa, Sanibel Captiva Beach Resorts is among the top destination marketing organizations in Southwest Florida. And in 2018, Outlier Brands made it official.
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With cool iconography plus a U.S. trademark.
The “Official Beach Resorts of Sanibel and Captiva Islands” is born, claiming uncharted competitive-set brand space (that pissed off a few foes), and top-of-mind brand share among beach lovers everywhere (who yes, love the champ).
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Now entering its fifth year.
The campaign continues expanding its adaptations and embrace, both among internal and external audiences, while achieving cross-brand economies. Bonus: the year after launch, SCBR is praised as regional “Business of the Year.”
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Now entering its fifth year.
The campaign continues expanding its adaptations and embrace, both among internal and external audiences, while achieving cross-brand economies. Bonus: the year after launch, SCBR is praised as regional “Business of the Year.”