Official Beach Resorts of Sanibel and Captiva Islands
Stake Your Umbrella
With four legendary beach resorts, five unique culinary experiences, 100-plus island vacation rentals, two ocean-access marinas and day spa, Sanibel Captiva Beach Resorts is among the top destination marketing organizations in Southwest Florida. And in 2018, Outlier Brands made it official.
Official Beach Resorts of Sanibel and Captiva Islands
Stake Your Umbrella
With four legendary beach resorts, five unique culinary experiences, 100-plus island vacation rentals, two ocean-access marinas and day spa, Sanibel Captiva Beach Resorts is among the top destination marketing organizations in Southwest Florida. And in 2018, Outlier Brands made it official.
With cool iconography plus a U.S. trademark.
The “Official Beach Resorts of Sanibel and Captiva Islands” is born, claiming uncharted competitive-set brand space (that pissed off a few foes), and top-of-mind brand share among beach lovers everywhere (who yes, love the champ).
Now entering its fifth year.
The campaign continues expanding its adaptations and embrace, both among internal and external audiences, while achieving cross-brand economies. Bonus: the year after launch, SCBR is praised as regional “Business of the Year.”
Now entering its fifth year.
The campaign continues expanding its adaptations and embrace, both among internal and external audiences, while achieving cross-brand economies. Bonus: the year after launch, SCBR is praised as regional “Business of the Year.”