Agency Wins Silver Flagler Award for Sanibel Sea School; One of Only Two Lee County Award Winners
Sanibel, FL: Outlier Brands, a national award-winning brand activation agency headquartered in Sanibel, Florida, is the recipient of a Silver Flagler Award for “The Water’s Fine” spring and summer multi-media campaign for Sanibel Sea School. Outlier Brand specializes in business-to-consumer organizations and companies, with more than 35 years of experience and 1,000-plus success awards.
The same campaign was also awarded a Bronze Campaign Award from the Hospitality Sales & Marketing Association International in late 2024. View the case study here or contact Outlier Brands below to view the entire video, social, e-marketing, web and print campaign.
The Sanibel Sea School campaign scored the second-highest point total in the “Specialty Advertising” category, along with Lee County Visitor and Convention Bureau’s “Savor the Shore” campaign. Outlier Brands and LCVCB are the only two entities in Lee County to win a prestigious Flagler Award at this year’s Governor’s Conference on Tourism, hosted late August in Tampa.
Free two-hour consultations are offered to all brands interested in exponentially growing their businesses, with returns on Outlier Brands work often 50 times spend. For your confidential meet-up, contact John Sprecher in South and East United States and the Caribbean (JohnS@Outlier-Brands.com or 239.738.6299) or Vice President Eric Sprecher in the Midwest (EricS@Outlier-Brands.com, or 414.349.9142).
The campaign was one of more than 300 entries from tourism marketers across Florida, in 18 categories, with budgets small and multi-million-dollar. The Outlier Brand campaign was recognized for both its creative power, as well as success results, generating more than 410,000 engagements, along with a 300% increase in web visits over two months. The media budget for the campaign was less than $12,000 total.
“We’re absolutely thrilled with the Silver Flagler award recognition,” says John Sprecher, President of Outlier Brands. “We’ve partnered with more than 100 travel and tourism entities across the country — major destinations to boutique marketers — and this is among our proudest moments. Flagler Awards are very, very difficult to win.”
Outlier Brands provides more than 75 branding, marketing, advertising, web design and development, social media, e-marketing, identity, video, broadcast and other services to hospitality, health care, food, beverage, fitness, entertainment, real estate and similar clients across the U.S. and Caribbean.
