Your brand is a living entity. It has a unique heart, soul and personality. Articulate and activate your brand to its full potential, from the inside out, with clarity, consistency, beauty, energy and likeability. In other words, design the brand your consumers love.
CAPABILITIES
CAPABILITIES
01
DISCOVERY
Our Brand Camp is designed to give our team a comprehensive understanding of your brand and its goals. We’ll speak with your key stakeholders to gain insight into your brand, review existing research, and if needed, suggest new research. We’ll also review messaging, media, analytics, and trends to identify strengths and weaknesses. Ultimately, this in-depth discovery process will help us create a strong foundation for success.
Brand Camp
Immersion
Research
Analytics and Trends
Messaging Review
Positioning Review
02
FOUNDATION
We use the insights gathered during Discovery to create a brand that speaks to your company’s values, resonates with your consumers, and stands out in the market. Our strategic and creative teams craft a Brand Sherpa to guide your success — designing a brand that is not only visually captivating but emotionally and spiritually engaging. This powerful roadmap empowers your team to confidently implement your brand vision.
Brand DNA
Brand Keywords
Brand Story
Brand Values
Brand Personality
Brand Promise
03
IDENTITY
Congratulations, we are thrilled to have the opportunity to help you evolve your brand into something greater. This process is sure to be an amazing journey and we look forward to providing you with helpful insights and creative solutions to help you reach your goals. We are excited to be part of this amazing transformation!
Brand Naming
Iconography and Logo
Color Palette
Font Family
Visual and Verbal Applications
Approved and Non-Approved Usages
Focus Group Review, Response and Approval
04
EXPERIENCE
Thank you for giving us the opportunity to introduce your brand to the world! We are confident that your strategy, clarity and purpose will ensure that it resonates with your internal and external audiences. We look forward to identifying key performance indicators to measure the success of your brand and maximize the impact of your message.
Brand Launch
Brand Evaluation
Consumer Sentiment